Audit: Big Tech Often Ignores CA Privacy Law Opt-Out Requests

A California privacy watchdog audit reveals that Google, Meta, and Microsoft fail to comply with consumer opt-out requests for online tracking approximately 50% of the time, violating the California Consumer Privacy Act (CCPA) requirements. These tech giants, despite being subject to strict privacy mandates, systematically ignore user requests to limit data collection and tracking. The non-compliance exposes affected users to unauthorized data harvesting, profiling, and potential exposure to targeted threats. Organizations should verify their tracking opt-out mechanisms function correctly, maintain audit logs of compliance, and ensure technical controls properly honor consumer rights under privacy regulations.

Google, Meta, and Microsoft about half the time don't comply with requests to opt out of online tracking per a California law mandate, privacy watchdog finds.

A California privacy watchdog audit reveals that Google, Meta, and Microsoft fail to comply with consumer opt-out requests for online tracking approximately 50% of the time, violating the California Consumer Privacy Act (CCPA) requirements. These tech giants, despite being subject to strict privacy mandates, systematically ignore user requests to limit data collection and tracking. The non-compliance exposes affected users to unauthorized data harvesting, profiling, and potential exposure to targeted threats. Organizations should verify their tracking opt-out mechanisms function correctly, maintain audit logs of compliance, and ensure technical controls properly honor consumer rights under privacy regulations. Google, Meta, and Microsoft about half the time don't comply with requests to opt out of online tracking per a California law mandate, privacy watchdog finds. Google, Meta, and Microsoft about half the time don't comply with requests to opt out of online tracking per a California law mandate, privacy watchdog finds.